Andrea Massari

E’ difficile salutare un amico quando hai passato con lui un lungo pezzo di vita. Il 18 Aprile 2019 Andrea in mare ci ha salutato.

Andrea è parte della storia di Cute, è stato con noi dall’inizio quando eravamo DVMilano.
Ha visto il nostro percorso, ha fatto parte della nostra vita, è cresciuto con noi , sono cresciuta con lui.
Il suo lavoro era magico, di gusto, profondo.
Cute esisteva anche grazie a lui.
Ce la faremo sicuramente ma non sarà mai più come prima.
Ti voglio bene amico mio, ti vogliamo bene noi Cutesse.
Fai buon viaggio RIP

Artist’s Philosophy

“Art is not what you see, but what you make others see.”
Edgar Degas

“Life is art. Apart from my personal work, I view my photographs as a range of colors, shadows and forms inspired by the truth of human experience – snapshots of both hidden and unhidden beauty. My work is filled with energy and reflects dynamic emotion. Even my work in black and white reflects life’s celebration, utilizing composition and form to create larger than life images. Like the works of Mirò, Matisse, Picasso, Lichteinstein and many others I strive to create images of both the visible and the invisible – bright shadows of the invisible dynamism of every day. A great photographer is obliged to touch both the soul and the eye. Great photographers have always known this.

I look to photographers such as Sieff or Avedon. I create worlds – albeit often branded worlds, predicated upon the wonder of now.”


A man of the world, Massari’s life has bridged cultures and countries.  Born in Rome and raised in Sao Paulo, Brazil, his radiant  work suggests  a blend of both the old and new worlds.  Classic and daring, his work  is the confluence of time and space, bright optimism and unlimited energy.  His strength in fashion and other emotional categories can be seen in his works for Fendi, Stella Jean, Samonsite and Greenpeace.